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Big 5 Construct Qatar

A strategic event for the Qatari construction market, facilitating connections, knowledge sharing, and business growth.

Growth Targets: Aim to hit 4000-5000 monthly impressions and consistently grow our follower base by 50-65 each month, with a focused push for a significant boost during the visitor promotion period, targeting a total of 900-1200 followers by season's end.

Analytics Monitoring: Monitor our reach, setting a goal of 600-700 for our most engaging posts, and closely scrutinize any content falling below 300 impressions to improve our tactics.

Consistent Schedule: Adhere to a regular posting rhythm, delivering 6-8 varied posts per month, balancing informative carousels, engaging videos, and interactive polls.

Carousel and Visual Posts: Weekly industry news and exhibitor showcases in carousel format will be key, using authentic visuals that adhere to our brand guidelines to encourage engagement and sharing.

Interactive Content: Foster audience interaction through bi-monthly polls on industry trends and share exhibitor testimonials to build a narrative of success and trust.

Video Optimization: Despite their typically lower reach, prioritize concise, captioned videos with voiceovers for their higher engagement potential.

Engagement and Recognition: Capitalize on the reach and influence of our speakers and engaged visitors to elevate visibility, while collaborating with socially active exhibitors to promote mutual recognition.

Key strategy

Big 5 Construct Qatar

Types of content

Polls

Engaging our audience interactively to gain insights while fostering a sense of community and participation.

Sponsors & Partners

Acknowledging our valuable sponsors and partners, showcasing their contributions and enhancing mutual visibility.

Industry news

Sharing cutting-edge industry insights and developments to position our events at the forefront of industry trends.

Speaker posts

Spotlighting esteemed speakers to build anticipation and highlight the expert knowledge available at our events.

Event updates

Providing timely and relevant information to keep attendees informed and engaged leading up to the event.

Exhibitor posts

Highlighting key exhibitors to generate excitement and showcase the diverse range of offerings at our events.

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